High School Musical Back Pack Snacks

Haven’t we had enough of High School Musical already? From Broadway to an every-other-day showing on the Disney Channel, to promotional products out the wazoo, I’m starting to wonder if these smiley-faced kids ever do anything but sing and dance their teenage years away. That said, the brilliant marketers at Flix Candy are getting in on The Great Mouse’s (a.k.a. Mickey’s) grand plan by selling High School Musical candies. Disney Back Pack Snacks are tiny carryall bags for candy (picture a Barbie-sized pack, maybe a little larger). The High School Musical backpack is bright and fun, promising that you’ll have a novelty toy to use as a change purse after the candy is long gone. Yes friends, the gang’s all here and ready to have a good time. Inside the bag’s zipper are some tinier clear plastic bags of “candy sports balls,” which are similar to Sweetarts, but basketball-shaped. The pastel colored sports balls are chalky in texture, a bit tart, a bit sugary. I wasn’t addicted by any means, but they didn’t taste bad. What interests me most about this candy is that the candy itself isn’t related to High School Musical at all—just the packaging. Remarkably, they can throw a “name” on it and get so many kids hyped up about something they’d normally turn up their nose at—a plastic pack of generic “sports ball” candies. But if there’s any chance that Zac Efron or Ashley Tisdale eats them—well, by golly, I’d better have some too!

Verdict: If you’re in need of satisfying your sweet tooth and no more, stick with regular Sweetarts and save the planet. But if you know a little High School Musical fan who’d be thrilled to pieces to tote this mini backpack on his or her keychain, you’ve got an idea for an affordable yet thoughtful gift. That’s if the kids don’t already have everything with the High School Musical name attached to it.

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